Media Auditing & Data Management

Media Auditing & Data Management

Does the agency offer the price and media quality needed against the standards to achieve our business goals?

Regular and thorough media audits ensure that media agencies focus on buying good quality media at the right price to convey information effectively and meet advertiser’s business.

KMWA Audits each ad spot which has been run on television, any printed advertisement published, spots played in radio or ad campaigns run on cinema screens. KMWA provides advertisers with a personalized cost and quality assessment that meets their brand’s specific business needs and media buying goals.

Data Management and Market analysis is one of the important aspects of traditional advertising agency services. This involves collecting and analysing data about target markets, competitors, consumer behaviour and industry trends. This analysis helps dealers and customers understand market dynamics and identify opportunities and challenges. Market analysis provides valuable information that guides the development of effective advertising campaigns and strategies.